Monday, July 7, 2008

is it getting HOT in here?

NAS says it best:

Hip hop just died this mornin'
And she's dead, she's dead


Here is the obituary I would write:

As a toddler and child, you were exciting and brilliant. Vibrant. I always knew you would be star! Many people didn't GET you. But I did. There were some amazing highlights over the years: Public Enemy, Tribe Called Quest, KRS One, Tupac, Jay-Z, Biggie. It was innovative and raw...

Then you became the next big thing in everyone's eyes. You were the new POP music. Traded the gold chains of greats Run DMC for the over-the-top bling of Sean "Diddy" Combs. They used you on commercials to sell hamburgers and cell phones. They watered you down. The labels didn't care about cultivating you; they wanted the lowest common denominator...and you dove in head first because not even street cred was as important as 30 inch rims and a dope chain. It was great while it lasted. I'll miss you.


Like the fabled firebird, from the ashes rises something new and fresh again.

3OH!3



3OH!3 is an American hip hop/electronica band from Boulder, Colorado. Guess what the area code is in Boulder? 303. Sean Foreman and Nathaniel Motte are the clever and talented duo that make up 3OH!3.

Do they have the SKILLZ to pay the BILLZ? Word. Their crunked up local shows and the video they made for the single "Holler Till You Pass Out" have garnered them a spot on this summer's Warped Tour. 3OH!3 has it all. Rhymes about sex and drugs intertwined with some colorful (read vulgar) adjectives is probably the norm in the Rap world, but for me it's the beats of this band that get me going. The rough grinding bass combined with the elctro sounds really give me a musical hard on, and make me believe that 3OH!3 have what it takes to resuscitate this nearly dead genre.

I know what you are thinking...what is a hip-hop/rap group doing on Warped? Well...in my professional opinion, it's because they are just too cutting edge still.

When your influences are Death Metal and dance tracks that remind you of Spring Break, it's not so easy to be mainstream. But this is what hip-hop and rap needs right now. They are the great white hope.

Studio Gangsters? I think not:


Check out this bit of hotness of their new album that drops July 8, 2008:
Click to play 30h3! - Punk Bitch
Buy it from Amazon.com or iTunes!

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